Richard London is the founder of Link Financial Advisory,where he serves clients as an independent CERTIFIED FINANCIAL PLANNER™ professional. With a client-centered approach and open-architecture platform, Richard helps individuals, families, and business owners design custom financial strategies that are tailored to their goals, tax-efficient, and built for long-term success.
Before founding Link Financial Advisory, Richard began his career as a financial advisor in the banking industry, gaining valuable insight into both the personal and business sides of financial planning. Today, heleverages that experience and independence to help clients make confident,well-informed decisions about their financial futures.
Richard holds a Bachelor’s degree in Finance from the University of Nevada, Las Vegas, and has earned multiple professional designations, including CERTIFIED FINANCIAL PLANNER™ (CFP®), Certified Plan Fiduciary Advisor (CPFA), Accredited Investment Fiduciary® (AIF®), and Behavioral Financial Advisor™ (BFA™)—reflecting his commitment to fiduciary excellence and behavioral awareness in financial decision-making.
Originally from a military family, Richard moved frequently as a child before settling in Las Vegas, Nevada, where he has lived since middle school. He now resides in Las Vegas with his wife and their three children. Outside of work, Richard enjoys reading, staying active, and spending time with his family at the beach.
A consultation call is a discovery process. A way for advisors to capture your full financial picture. By the end of the meeting, you'll have more clarity of your finances, our financial planning process, and the next steps to securing your financial future.
